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CVB Solutions

With budgets constantly under scrutiny, a regional CVB was in search of a program that could measure the effectiveness of their advertising spend, forward leads to members, and quickly and economically fulfill collateral material to people requesting information. After an in-depth needs assessment, Kennickell developed a proprietary program that would perform the necessary analytics and automate the fulfillment process for Convention and Visitor's Bureaus around the country.

The results are a single-source solution that:

  • Collects all tourism leads into one easy-to-use database
  • Cleanses data instantly so you mail to legitimate addresses and save postage
  • Determines which ads and lead sources get results through powerful reporting
  • Makes fulfillment easy and automated
  • Available 24/7 from any computer, anywhere
After Travel & Leisure ranked Savannah in the “Top 10 Tourist Destinations,” Joseph Marinelli, President of the Savannah CVB, said “Getting our fulfillment out in a much timelier fashion than what we were doing in the past is a big part of the overall achievement. So please thank the Kennickell team and let them know that they are a part of this big news.”
“Kennickell’s leads management and fulfillment system has been of tremendous value to our chamber. I would recommend their service to any and every Chamber or CVB."
- Bill Miles
Hilton Head Island – Bluffton Chamber of Commerce
President