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Choosing the Right Colors for Your Brand: A Guide to Color Psychology

Choosing the Right Colors for Your Brand: A Guide to Color Psychology

by Kacey Kennickell | Oct 31, 2023 | Branding, Print Marketing, Signage

Create Your Brand Guide In the dynamic world of branding, every element conveys a message, and perhaps none more so than color. The hues you choose for your brand guide can evoke specific emotions, set the tone for your messaging, and ultimately leave a lasting...
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The Subtle Art of Color Contrast in Print Design

The Subtle Art of Color Contrast in Print Design

by Kacey Kennickell | Sep 22, 2023 | Branding, Direct Mail, Print Marketing, Printing, Signage

Color Contrast in Print Design In the world of design, color isn’t just a visual element; it’s a powerful tool that can convey emotions, evoke reactions, and communicate messages. One of the key principles in effective design is color contrast. When used...
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A Beginner’s Guide to Getting a Vehicle Wrap for Your Business

A Beginner’s Guide to Getting a Vehicle Wrap for Your Business

by Kacey Kennickell | Aug 30, 2023 | Branding, Direct Mail, Print Marketing, Printing, Signage

Vehicle Wrap For Your Business In the fast-paced world of business, effective marketing strategies are crucial to stand out from the competition. One innovative and attention-grabbing method is designing a vehicle wrap that showcases your brand while on the move. This...
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10 Printed Materials to use in your Creative Marketing Strategy

10 Printed Materials to use in your Creative Marketing Strategy

by Kacey Kennickell | Feb 28, 2023 | Branding, Direct Mail, Print Marketing, Printing, Signage

Creative Marketing Strategy Having a creative marketing strategy can take any marketing campaign from boring to interesting, which is exactly what you need to get your campaign the attention it deserves.. However, with the rise of digital marketing, it’s easy to...
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The Pros & Cons of Digital vs. Print Business Cards

The Pros & Cons of Digital vs. Print Business Cards

by Kacey Kennickell | Jan 30, 2023 | Branding, Printing

Digital vs Print Business Cards Print business cards are the classic, exactly what comes to mind when you think “business card”. A digital business card, as you might guess, is a way to communicate your contact information digitally the way a paper business card would...
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Why Branding is so Important – & How to do it Right

Why Branding is so Important – & How to do it Right

by Kacey Kennickell | Aug 20, 2021 | Branding

Why Branding is so Important - & How to do it Right by The Kennickell Group FollowFollowFollow When you start a business, there are a hundred little things you have to think about besides just what product or service you’ll offer. One of the most important...
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  • Fleet Vehicle Wraps: Rolling ROI for Brand Recognition & Trust Building
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