Anyone can create a basic mail campaign, but learning how to create a powerful mail campaign will bring better results. With billions of emails sent every day, it is evident that the number of audiences yearning for attention is always on the rise. For this reason,...
Despite it being a relatively new innovation, there are plenty of reasons why you should use print on demand. Print-on-demand is a technology asset that lets customers print the exact number of items needed from a customized online storefront. No matter if you need a...
There was a time when those invested in marketing initiatives believed that digital marketing would soon wholly replace print marketing in sales-driven market spaces. It is now understood that there is a connection between print and digital marketing for small...
Many people think that direct mail marketing is ineffective or even obsolete. This couldn’t be further from the truth. While websites, email marketing campaigns and the like are effective, direct mail can also boost sales. It can increase brand recognition and...
When choosing a color and font for print, you must consider several factors when designing your material. With a wide range of fonts available, it’s possible to choose fonts that don’t mesh well with your target audience, are generally unreadable or seem tacky. In...
There is no better return on any marketing strategy than wrapping a vehicle in the graphic design of a company. Thousands of people can see the vehicle in the local area. In this article, we’ll analyze how vehicle wraps make a lasting impression. While the upfront...
