With every passing moment, marketing trends change and grow. If you’re a marketer or business owner, this means you must be aware of the existing trends and their effectiveness to increase your leads and convert them into sales. When it comes to direct mail marketing,...
Direct mail campaigns give businesses the opportunity to appeal to their customer base via USPS mail. While these campaigns come in a variety A direct mail campaign can bring your business ample leads if done correctly. When exploring tactics and...
In the digital internet age, it’s easy to overlook printed media when creating a marketing strategy. The internet offers obvious perks in speed and cost-effectiveness, but many top brands are still getting great results with printed ads. In this article, we’ll...
The price of printing materials for a marketing campaign can seem overwhelming at times. Learning how to save money on print marketing while staying on a tight budget can help you make the most out of your marketing dollars. In this article, we’ll highlight a few ways...
When you are a local business that wants to bring in as many customers as possible, you have likely looked at various types of marketing strategies. You probably have multiple social media accounts, business cards, and possibly paid advertisements in local papers....
Anyone can create a basic mail campaign, but learning how to create a powerful mail campaign will bring better results. With billions of emails sent every day, it is evident that the number of audiences yearning for attention is always on the rise. For this reason,...
Despite it being a relatively new innovation, there are plenty of reasons why you should use print on demand. Print-on-demand is a technology asset that lets customers print the exact number of items needed from a customized online storefront. No matter if you need a...
There was a time when those invested in marketing initiatives believed that digital marketing would soon wholly replace print marketing in sales-driven market spaces. It is now understood that there is a connection between print and digital marketing for small...
Whether you’re looking to attract new customers or maintain your current customer base, print marketing is a critical piece of any marketing or branding your business. When you’re looking to create an impact, consider these print marketing items to increase your sales...
The types of printer paper you use for your projects can speak more about your business than you initially thought. According to this Harvard Business Review article, high-quality printing swayed the purchaser’s decision to choose one business over...
